The Benefits of Hiring a Marketing Consultancy: Why Your Business Needs One
Marketing is an essential aspect of any business, regardless of its size or industry. However, small and medium businesses (SMBs) often struggle to keep up with the ever-changing trends and the latest technologies in marketing. This is where marketing consultancy services come in. In this blog post, we will discuss the benefits of hiring a […]
The Future of Digital Marketing: Emerging Trends and Technologies
As we enter the new decade, the landscape of marketing is rapidly evolving. Digital marketing, which once meant simply having a website and sending out emails, has transformed. Now it’s a multichannel approach that involves a range of technologies, marketing channels, and strategies. In this post, we will explore some of the emerging trends and […]
Inbound marketing, what it is, how to apply it and 5 strategies to follow
If you have delved a little into the world of digital marketing, you will have heard the concept of inbound marketing as well as its opposite, outbound marketing . They are two concepts or digital marketing strategies that pursue the same goal, to reach your potential customer and convert them into real customers. What changes […]
Are SEO and SEM the same? Learn the difference
Very often at Arcomm we have conversations with our clients about how SEO and SEM are indispensable parts of digital marketing. In those conversations, we almost always see that there is a general confusion about each of the aspects, their differences and their similarities. That is why we have believed it necessary to write a […]
Digital marketing consulting, what it is and how it can help you
In recent years we have seen a considerable increase in the figure of marketing consultant, specifically digital marketing or online marketing. But it is not always entirely clear what and how a consultant takes care of your digital strategy. Because it is important? Because only in Spain there are about 32.8 million internet users . […]
